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‘Relentless’ focus on literacy undermines reading for pleasure, says report

New HarperCollins study finds that daily reading for pleasure among five- to 17-year-olds fell from 39% in 2012 to 25% in 2025

The “relentless” focus on measuring literacy progress in schools has “pushed reading for pleasure to the margins”, according to a new report.

“Parents and schools both recognise that reading for pleasure matters, but their understandable focus on literacy skills is actively undermining it,” found the study, which analysed survey data on reading trends among UK children, drawing on data from HarperCollins, NielsenIQ and The Reading Agency.

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Apr 28, 2026 Books Literacy Culture

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